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When a Robot Takes Over Routine, We Create More Value

21. may 2026

At DOBA University of Applied Sciences, digitalisation is not just a technological trend, but a thoughtful strategic direction. We understand it as an important part of our development, as it enables us to carry out business processes more efficiently, transparently and in a modern way. The digitalisation is therefore directly integrated into our business strategy and represents one of the key building blocks of the university’s further development.

We approach digitalisation systematically and thoughtfully. In doing so, we do not introduce solutions just because they are new, but because they improve work processes, relieve employees of routine tasks and strengthen the quality of support for our stakeholders.

Our goal is clear: to leave routine tasks to technology and give people more space for work where knowledge, judgement, creativity and personal contact are truly indispensable.

An important step on this path is our latest acquisition – DOBA’s robot, which we developed in cooperation with BOTERA. It is a process robot that helps us perform simpler administrative tasks and thereby makes an important contribution to the greater efficiency of our work.

At BOTERA, they emphasise that process robots are most effective in carrying out repetitive tasks that people perform on a computer. These include entering data from physical forms or the internet, collecting and connecting information from various software tools, preparing complex reports, carrying out routine administrative tasks, and preparing documentation in procurement or sales, from order to delivery.

This is exactly where we also recognise great value at DOBA UAS: when the robot takes over simpler and repetitive tasks, employees can devote more time to tasks with higher added value – development, student support, process improvements, personal communication and creating better experiences for everyone we work with.

This is not merely a technological upgrade, but a change in the way we work. Through automation, we increase accuracy, reduce the possibility of errors, shorten the time required to carry out certain procedures and strengthen organisational efficiency. At the same time, we create an environment in which people can direct their potential where it brings the greatest value.

At DOBA University of Applied Sciences, we believe that the future of successful organisations lies in the smart integration of technology and human knowledge. DOBA’s robot is therefore more than a new digital solution – it is proof that we live digitalisation strategically, responsibly and with a clear direction: less time spent on routine, more space for people, ideas and development.

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